We are also pleased to announce that the next eyetracker omnibus date has been set for February 18th 2016 .
Each omnibus is conducted with minimum of 35 respondents, and will include a complete analysis of the results including:
• Heat Maps
• AOI Percentage Maps
• Gaze Sequence Maps
• Typical Gaze Plot Videos
Over the last 6 months we have used eye tracking to test the following range of materials:
• Press adverts
• Packaging
• Direct mail items
