Our Story

Since our inception in 2002, we have undertaken thousands of eye tracking studies for both global brands and other research agencies,  it is this experience that has resulted in us  becoming one of the leading specialist eye tracking research companies in Europe.

Using both mobile (real world) and static (screen based) eye tracking we provide accurate, in-depth analysis on how customers interact with products – where they look and their levels of cognitive engagement, providing real actionable insights.

To help fully understand just how powerful a research tool eye tracking can be take two and a half minutes and have a look at the video below.

Reasons to use Eyetracking

Reasons to use Eyetracking

Reasons for using eye tracking

Services we offer

Services we offer

Fixed Eyetracking

Mobile Eyetracking

Results & Output

Omnibus

Case studies

Case studies

eye tracking is an adaptable research tool, that may be used in many ways to monitor the human eye and to track exactly what is being looked at, and for how long. View our case studies for a brief insight into the power of this technology and its uses on varied applications.